JustBuildt vs B12: why local businesses choose JustBuildt
Winner for local businesses: JustBuildt. B12's Website plan costs $49 a month, about twice JustBuildt Starter. JustBuildt builds your site from your Google listing with a page for every service and every town you serve, for $24.99.
Head-to-head scorecard
| What a local business needs | JustBuildt | B12 | Winner |
|---|---|---|---|
| Entry paid plan with custom domain | $24.99/mo | $49/mo (about $42 billed annually) | ✓JustBuildt |
| Site built from your Google listing | Yes | From a text prompt | ✓JustBuildt |
| A page for every town you serve, automatically | Yes | Not advertised as automatic | ✓JustBuildt |
| Built for local trades and shops | Yes | Focused on professional services firms | ✓JustBuildt |
| Synced Google reviews | Yes | Not advertised | ✓JustBuildt |
| Plans priced by features, not AI credits | Yes | AI editing metered by credits | ✓JustBuildt |
Final score: JustBuildt 6, B12 0.
Round 1: Price
B12's Website plan is $49/month (about $42 billed annually), and Website + Client Engagement is $78/month. B12 runs a $1/month promotion for the first three months, after which the regular price applies. JustBuildt Starter is $24.99/month; Growth is $49.99 and adds a calls-and-leads dashboard, monthly maintenance and two professionally written blog posts a month.
Winner: JustBuildt.
Round 2: Who it's built for
B12 describes itself as built for professional service providers such as accountants, consultants and attorneys. JustBuildt is built for local businesses customers find on Google Maps: trades, clinics, salons, restaurants and more, with service and town pages created for each.
Winner: JustBuildt.